Transcript (captions)
I found YouTube channels making thousands of dollars and getting millions of views every month. And I wanted to see if I could recreate it using the brand new Clawude Code Fable. And I tested this and the results shocked me. And in this video, I'm going to show you the entire process. So whether you're growing your YouTube channel, social media platform, or just want to grow your business, you can use this incredible new model to get light years ahead of your competitors.
And if you're new, I'm Jack. I built and saw my latte startup with a gazillion customers. Now I build AI startups and share here the stuff that actually works. So if you haven't already, grab that beautiful coffee. Let's dive straight in.
So let's talk about Claude and YouTube and making lots of money with it. So I am going to show you so much incredible stuff in this video. If you make it to the end of this video, you're going to understand an incredible system. And I want to shout out Danny Y who did a video on this topic and it inspired me to see how we can take this even further with this brand new model and some tricks that you will not have seen before. You're going to want to check this out.
So, this is going to be the ZeroEdit pipeline that's going to go through everything with this incredible new model from Cold that literally has dropped like this week. It is insane. It is the best model publicly available and it unlocks a lot of incredible stuff. You're going to see what I mean. It's the number one agentic real ranking in the world.
It launched on June 9th and it beats every single Frontier model that exists on the planet right now. Here's some benchmarks and some bar charts for you to check out. We don't want a benchmark queen. We want something that's actually going to work and help us crush it with this YouTube build. Now, there are so many channels on YouTube that make quite a lot of money.
I've put some examples here already. Some of these are infographics. Some are just static images. You can build any type that you would like. And before I show you how you build the system out, I want to show you what the point is and why it's valuable to use this system.
Whether you're doing a talking head video, faceless, or any part of your business. Because if you just look at ad revenue for example, here's just some ideas from SocialBlade based on views and average revenue per thousand subscribers, you can make quite a lot of money with this. But the truth is is that ad revenue is just one of three ways you can get paid for making money on YouTube. For example, here we have ad revenue, which we call the floor. It is actually the lowest leverage way that you make money on YouTube.
We have sponsorships, which can be way more. Some sponsors can pay you $30,000 for a video, 50 thou, and so on and so forth as you get bigger. Usually at the beginning, it's around like $2,000, but it scales up with it. And then also your own products and services. This one is the highest leverage and the best way to make money on YouTube, but you have these three different revenue streams.
The key idea though with any social media platform at all is that attention is the asset. We grab the attention and then you can monetize that in any way that you would like. And whether you've got your own business or you're on any platform, you're going to find these techniques incredibly valuable because it's stuff that is literally cutting edge and it does unlock new capabilities. And so the idea is we capture attention and then essentially you can monetize it in any way that you want to. Could be internal decks, even the things that I'm showing you in this video is the kind of thing that you can produce with this system.
So let's go ahead and actually build this. I'm going to start over here with phase zero. And the idea here is that you look at the recipe, not the actual video. So, the first thing I'm going to do is find an example of what we would call a great channel or in a niche that we particularly want to enter and have a look at. And the first thing that we do is we deconstruct to understand why that particular video or creator is doing so well.
And so, let's take fire as an example, particular YouTube channel we think is really decent. and whatever platform you're doing this on. If you're on Instagram, for example, this is something I built in my community, you can see all of the outlier content and what's going well. So, this is the foundational step where essentially we just want to understand the niche that we're getting into. If this is AI news or AI updates, that could be one particular thing.
It could be any niche that you want to in basically the world. And what you're going to do is you're going to copy the YouTube URLs of the brands and basically kind of like channels that you think are really interesting. But you can find sample channels if you don't know by typing in the keyword into YouTube itself. Come down and find those channels that you think are interesting or a similar kind of vibe. Then we want to go ahead and use Fable 5.
So all you're going to do is literally if you don't see it in your Claude, that's fine cuz sometimes it's not quite there. So all you're going to do is come down and type in this. You want to download the Claude Code app. If you don't have it, I'll put a link down below so you can click this and get it. You'll need to be on the $20 a month subscription to use Claude Code.
There are some other free alternatives you can get started with, but you're going to want to use it for this kind of build. So do for/model claude fable 5. This will now basically, as you can see, turn the model into Fable 5, which is great. And then effectively, what we're going to do now is a little bit of deconstruction and analysis to understand what that particular channel does to crush it. Now, this is another example of a faceless AI channel.
And bear in mind, this whole thing is going to get commoditized. But you see, they have half a million subscribers. This video came out um literally in the last 24 hours. 240 comments uh done 13 hours ago and 1,300 likes. This whole thing is AI.
Check it out. You see what I mean? >> All right. So, what Andropic just did today. >> You see, it's basically AI, some videos, some animations.
You get the idea. It's taking screenshots. So, we can effectively pick these channels, feed it over to Claude, and then once you get to Claude, you're going to give it a prompt like this, which is, "Hey there, I would like to create a video, an automated pipeline, and I'd like to do it in the style of Fireship." Now, Fire Ship is one of the most popular creators in this niche. What I would like to do is go over to the YouTube channel, check out their last, I don't know, 5 to 10 videos, and I'd like you to re reverse engineer and deconstruct what it is that they're doing. What is their formula?
Let's think of titles and thumbnails, uh, introduction, length of the video, specifically what do they do also from like a visual point of view. So, like what do they show on screen? And then also the text. I want you to analyze both those things and come back to me with a basically fire ship deconstruction report. You can also use other models like anti-gravity if you want to tag those in to use their vision.
Now, if you're brand new to AI, don't worry about the anti-gravity thing. That's just calling on a slightly different uh model. That's great for this particular task. Cord can all do this by itself, though. And one thing you'll see in the bottom right corner is you get to pick as a strength setting of it.
Okay, from max all the way down to low because it's going to be a bit of an analytical work. I'm going to give this slightly higher um force power. We can do max 20, but you definitely want at least extra for this to balance the usage of your tokens. Just going to come down here, hit enter, and let it do its magic in the background. And if this sounds like I'm speaking French, I'll put a link down below for my full claw code masterass.
I'll take you from beginner learning how to build websites, power features, memory system, how to build a Hermes agent, all the way down to monetization, as well as the full claw code operating system. So, you can literally just grab this and start flying. It's stuff that I haven't included anywhere else on YouTube and will get you really far ahead. So, I'll put a link down below for that so you can check that out. Whilst Claude is doing that analysis, this is the bit where you really want to use your brain cuz nobody really does this step, but this is the most important step.
We can find out what's working by looking at the best creators to see what are the things they're doing and what are the things they're not doing. Honestly, grab a big sheet of paper, put your phone on airplane mode, and just lean into this process. Use your brain and clude will support you in understanding what those big independent factors are. And just like that, we have the full breakdown here. So here's fire ship deconstruction report because if we're going to build something great, we should learn from the very best.
Now in reality, you would have a couple of channels here. And I'm just going to say, awesome. Could you just put all this into a beautiful HTML document just so I can look at it and make it easier? Remember, my stated intention is to create a channel in this niche and leverage the best principles that are actually working. And then we have the full HTML breakdown for the fire ship.
But of course, I'd recommend you do this with several channels. I'm doing this one as an example. And you can see we've got the titles, how long they are, the views. We've got one channel, four repeatable shows. So, code report, develop history, mega explainers.
Every title is an unfinished sentence. So, you get the idea. We've even got screenshots that basically Claude has gone and grabbed for us. Loads of really helpful basically bits and pieces we need in a very condensed format. And we've even got specifics that it thinks are automatable processes as part of this entire system for creating the videos.
So now we have a good understanding of exactly what the kind of infrastructure looks like for making content like these channels. The next thing we need to do is go ahead and get outliers. So this really is one of the only manual steps. The core philosophy here is that if we want people to click on a video, they've got to be interested in the actual topic. Couple of best ways to do this.
Number one is I'll give you some quick fire and by I spent tens of thousands of dollars on YouTube consultants. I'll give you a quick tail of the effectively you want to find out the channels that you follow and say for example you click on fire ship here. Let's say this is just one instance of it. What we're looking for are outliers right so basically based on this channel what videos are outperforming the average and essentially we can use plugins like one of 10 to do this. So on one of 10 what you want to do filter wise is click on filters.
You want the views to be I'd say at least uh 10,000 outlier score at least double the usual is going to be important. And then needs to be very recent. So somewhere between the last week to last month as a minimum because basically what works changes all the time. Then just click on apply changes as for example. Then this will show you videos that are outperforming that channel's average which means that there's a kind of unmet demand here.
Right? So look at this one for example. The psychology of people who keep their house clean. Right? You can start to go through, you can type in keywords.
Effectively, we're looking for outliers. If I come down here and I search for Claude and say we're doing an AI news channel, we may want to do something on mythos, right? Or the brand new model that they just released. Now, as you can see, here are all the outlier videos that are talking about Claude. And we can look at these and say, great, what are the topics that are emerging and doing really well that maybe we want to have a look at to basically do because it's basically validating what are the audience finding super interesting.
So, that's really cool. Other things you can do is you can search Reddit as well and also X um to find out what are the things that are doing really well. So you can use all these tools to basically get an idea of like what what are the kind of like topics that people are interested in. Then we've done that. We go on to the second phase which is we're going to basically get a script now and turn this into a video.
And the idea with this is that Claude's going to give us the beats and we're going to write the intro and fill in the gaps ourselves. So we come up to Claude and basically we say the following. Hey there. I'm going to do a video on Claude Fable 5 because this is a trending topic. What I would like you to do for me is outline the intro based on what the outliers are doing, based on your analysis, and just give me a kind of bulleted point of view of the key things that I should mention in this video based on the channel deconstruction analysis that you did.
And I'd like you to go ahead and do some deep research on this particular topic. find contrarian views, no hype, just the stuff that's actually working right now and will be most valuable to the audience. Okay. And I'm going to send that one off and then Claude can go ahead and do some deep research for us. And as you can see in the background, it's now doing some deep research on the topic.
It has spawned loads of individual agents. We actually have 99 of them going there. This brings me to nicely about the actual strength setting. So you wouldn't want this to be on like extra or max. Interestingly, Fable 5, somebody in my community, Christian was talking about this really good share.
the idea that Fable at medium strength is actually outperforming the previous model some of its highest levels. So this is a great way like token efficiently to use Fable 5 so you don't run out of credits from using it but then we bring in and tag in the max model when it's doing any kind of intellectual work that we're just going to use. So for example when we're doing our foundational research we bring in the stronger models but then for our day-to-day execution we want to be using the medium setting for the moment. And then after all of that, we have finally the breakdown, which is the research brief. So what's been shipped?
We can get this crossverified. We can do everything we want to. You can see cost horror stories, a website build page at $4 on Fable versus 25 on Sonet. So lots of interesting techniques and strategies down here. And it's kind of got everything down here.
So now I'm going to say, awesome. Go ahead and turn this for me into a script that would take roughly, you know, 4 to 6 minutes in line with our content strategy. So now we have the full script. But I don't know about you, I don't like reading it on a white background. So, I'm going to say, "Sounds cool.
Just whip this up for me in a quick HTML document. That will make for easier reading." So, here we go. Here's the initial draft script. Now, as much as I'm going to get so much hate for saying this, do not just use an AI script. I don't do it for any of my videos.
It is what we call the AI slop apocalypse. People see it coming a million miles away. So, you want to basically take the essence of what it's about and then rewrite it yourself like a human. So, Fire Ship uses quite a lot of humor, which AI is not great at anyway. So, that's like part of the essence of DNA style.
So you would never just copy fire ship in reality. I'm doing this to kind of show you like the general breakdown process, but you can see there's an opening, there's an intro. So if I take the intro for example, I would like the intro to be relatively short. So we pop a document, we've got the title, thumbnail 1, 2, and three. The intro probably spend about half an hour on the intro if you can because it is just that important.
So we can see down here we got the fire ship formula which basically has a cold opening. So no greeting just basically starts with a day last week cuz it's an update type of thing. The escalation, the twist, and then the stamp as you go through. So this is their kind of like intro opening formula. So you'd go ahead and see like what are the individual intros that are crushing it.
So we have a cold open and basically what I've put here essentially on this one is if you're doing this kind of content, you would kind of like this is the thing that you need to land rather than reading through a script per se. So if you were basically voicing over to make it not sound AI like it's actually authentic, but using the best research we've got from this model, you'd say something like, "Hey, it's got 95% on blah blah blah." You know, you you basically just talk through these individual points. So once you've got the script for your P video, the next thing that we're going to do is come down and then go into phase three, which is going to be essentially we are going to record ourselves. We are going to enhance that audio so it sounds like we recorded it in a perfect podcast studio and then essentially we're going to have Claude transcribe that and add timestamps to each little bit. Now you should I do an AI voice over?
No, not really. You really want to use your own natural voice. It's from an actual human that building a relationship with you. And I think AI voice overviews, generally speaking, is kind of antithetical to where YouTube's actually heading, specifically if you wanted to monetize in this instance. So, I've got a little bit of an example intro just to show you exactly how this works.
In reality, you would essentially just kind of record the entire script uh if you want to. And the cool thing is that Claude's actually going to edit the entire thing from us. We're not even going to touch a single video editor. So, let's go ahead and record the script. And I'm going to do this on QuickTime by coming up to file and literally click on new audio recording.
And then we'll have this thing that we can basically just record everything with. And that recorded about 27 seconds. You can see ever. And it's already refusing to do people's homework. Cool.
Whatever it is, we've got it. Now we've done that effectively. We're going to ahead and save this one. And once we've got the audio, we can actually begin the magic. But before we do that, we need to be able to create some images in this exact same style.
And to do that, we're going to go ahead and use Higsfield CLI. And if you haven't seen before, Higfield is basically the go-to place for creating videos, images, and a gargantillion things. I use this essentially every single day. You can create images in the app, but we can also do it inside Cloud Code itself with their CLI. And just to show you, these are some examples of one that I was doing earlier.
And it generated this kind of cool quirky graphical style by just randomly doing it. And you can check them all out here, which is freaking amazing. So, you're going to go over to this website here, which is higful.ai/ CLI. CLI just means command line interface. All you're literally going to do is come down here and copy this guy right here.
You want to do the CLI and not the MCP. And when you come back over to Claude, just make sure you compact the conversation by doing for/compact and hit enter. This will basically just kind of summarize and condense all the conversation, which means that your token limits will go further. Then you're going to say, "Hey there, I'd like you to connect to the Higsfield CLI following these instructions." Okay, once you've said that, you're going to come down and hit paste. So you can do this and it'll basically stop running these commands, which means that you can programmatically create a 100, a thousand of these images for your videos and even create videos all from Claude.
So Claude essentially becomes your video editor, your image editor and everything in one simple system and it's just a chat window. Once you've done this, this will pop up in a new page. Just click on connect and it will connect Higsfield to Claude, which is fantastic. Device is authorized. That's code for great news.
And then when we come back over now, we can effectively now ask it to create any image that we like. So what we need to do at this stage is essentially start working on a kind of image style that we think is really really cool and representative for our particular video. But before we do the images, the thing that we need to do is actually just improve the quality of our audio. And we can do that using a really cool website called Oronics. Oronics just takes any audio and makes it sound podcast quality.
And to get your API key, just come over to for/count/s settings. Come down, click on create API key right here. And then literally copy API key and head back over to Claude and then say, "Hey there, Claude. I'd like to go ahead and enhance my audio with Oronics. I'm attaching the audio file and here is the API key for Orphonics." And then you can either just attach that to Claude or just say, "Hey, it was the last file that I saved on my desktop." And then hit enter.
And just like that, it's now got a literal podcast quality audio saved to our desktop, which is awesome. So now we have the audio done. We can move on to phase four, which is essentially is matching up now the images or videos to our audio. And to do that, we need to do one very simple thing. So I'm going to come back over here and give the following prompt, which is, hey, I would like you to assign a timestamp to the entire audio track.
So almost like every single word if you want to has a timestamp and I need you to go ahead and save that. Now once you've done that we're going to go ahead and create some images to match against this and then you're going to knit the entire thing together and we're going to be using the Higsol CLI to do this. Let me know once you've got the timestamps and then what we're going to do is decide on an image design format and then you're going to build everything for me. And that is basically asking us what kind of image design format that we want to use. So you want to really design your own visual identity.
So for example, let's say that we found a channel that we thought was really cool. Maybe something like Minute Earth and you like this kind of design animation. Well, basically, you know, take some screenshots and stuff you think is really cool and build that inspiration to cool. So say I like this, I like this, I like this, and I want you to take it in this kind of direction. And then it's going to ask, hey, should I trim the phonic free audio post-production?
So if you're on the free plan with a phononic, you get 2 hours for free. It basically adds a little bit of a, hey, this is all phonics. Cool. We can just cut that. We don't need that to do that.
So, I'm going to say, "Yeah, we're going to go ahead and trim that." And then I'm just going to give it one final basically suggestion of the style I wanted to do it in. So, I'm going to say, "Hey there as well, for the actual images, I would like to the following. I want you to go ahead and grab basically logos." So, I would like, if we're talking about Claude, go ahead and get the Claude logo. So, it needs to be a good rich amount of logos. In addition, I would also like you to have the ability to grab screenshots from Anthropics announcement page and make sure that it looks good and the style is fantastic.
And then for the actual image style, I want you to go ahead and check out the graphical style on this video. Then I want you to replicate that for the purpose of this demo and then align it with the audio and then save the complete file to my desktop. Okay? And then I'm going to give it some image inspiration. Beautiful.
And then Claude has come back and given us this video. So let's check it out. Let's see what it's like. Yesterday, Anthropic released the most powerful coding model ever and is already refusing to do people's homework. Stripe claims it ran a migration on a 50 millionline Ruby codebase, estimated 2 months of human suffering in a single day.
Is it an AI super intelligence or quietly eating crayons in the corner? I did a full test myself and here is the no hype overview and everything that you need to know. So, I actually think genuinely that is really freaking cool. Now, what is cool here is that we can do this in any illustration style that we wanted to. I just chose one randomly.
This could be for anything, any amount of scripts. For example, one of the things that we could do to highlight this and take it to another level with this Higsfield CLI. We could add in subtitles and we could even get it if we wanted to to animate some of those images. So, I asked Claude to do exactly that. And let's see exactly what it came back with.
Yesterday, Anthropic released the most powerful coding model ever and is already refusing to do people's homework. Stripe claims it ran a migration on a 50 millionline Ruby codebase estimated two months of human suffering in a single day. Is it an AI super intelligence or quietly eating crayons in the corner? I did a full test myself and here is the no hype overview and everything that you need to know. I think those little video animations really lift it.
Even if it doesn't even have to be every single one of them, but just the subtitles. I think what I'd probably change with this as well is, you see, the subtitles are good, but I'd like to have a little border around them. And you can go back and forth to find the perfect style and then just build this out for however long your video is. And Claude did all the editing, the audio, the visuals and the images. We used the Hickfield CLI and we just completely crushed it with this, which is the entirety of phase 5, where effectively we bring in the voice track, we bring in the images.
I also showed you how we could bring in videos as well. And bear in mind any kind of image style that you can create you can do with this. Like if you look at these graphics here for example, this is generated by the exact same process. So you could make them look like this. And I think what would be great for creators like myself as well is like I'm trying to integrate a lot more natural B-roll in my videos, but bringing in things like this as well into your videos just when you're highlighting things.
So, for example, if I finish the video, I could timestamp the whole thing and get Claude to generate specific infographics and then I could just insert them at the points that I want to to make the content easy to understand. That's literally where we're at now using this brand new Claude model. It's so freaking cool. And so, not only we not using editors, Claude is wearing the editing cap and the design hat. It is crazy.
So, now we have a video that we're set to publish for the channel. If we don't have the right packaging, nobody's going to click on it and therefore you're going to get like very little views. So we need to look at the data behind packaging. Okay. So you've got to look got to create things that get the click that create curiosity.
Again we can do the same sort of thing using claw to get some insights and data. Now here's something I really wanted to talk to you about uh which is really important to understand which is that every basically image that you generate of course has a cost associated with it. What does that look like in reality? So if you do something like one image every 5 seconds, how much does it cost you per minute of video? So if it's a static doodle it's like 30 cents.
If it's hybrid, like some with motion like I showed you in the second version and some with images, that's like 60 cents, which is cool. And again, it contributes different toggles here if you want to. If it's if it's an image every three 3 seconds, 4 seconds, 5 seconds, however you prefer to. Obviously, the more frequent it is, the greater the price, but this is super reasonable. Think about what you pay for an editor, $2, $300 a video.
This is pretty wild. So, one 45minute video for $2, which I think is an absolute steal and pretty crazy. And one of the reasons why it's so important if you are going down the fully faceless content route, just bear in mind that obviously YouTube and AI, I want to talk touch on this cuz some people talk about like does it get demonetized and things. So generic AI narration, zero editing decisions and copy and paste sameness are are directionally against what YouTube wants. What YouTube wants is your real voice, real editing choices, authorship and variation.
If you're just copy and pasting, etc., etc., that's not really being a creator in this sense. You want to basically build something individual, not this just a factory. And if you're building existing content on any platform, bringing this stuff in cuz you can see and imagine how all of this would work for Instagram, Tik Tok, LinkedIn, like it applies for any platform. And what we did in this video, okay, you could apply for any dimensions that you want to. Now, here's something that's really important to understand cuz if you don't get this, none of this is going to work.
And that's this claude model is freaking amazing. However, basically, think of it from this point of view, okay? it you using just the claude model and not actually learning and applying strategy is like having a Lamborghini that's just running full whack into a wall. It's a lot of power but it's not applied in the right direction. So you are going to need to learn the skill of YouTube titling packaging or any social media platform that you're on and using.
The thing here is that automation doesn't skip the plan. The tool carries the gear. You still walk for months then years. So everybody starts at the bottom. Everyone's really high motivation, but obviously the more time it goes, there's less people that actually come along that journey with you.
So, if you can stick with it, you will absolutely get better. Remember, it's understanding what works first and then we use Claude and automations to accelerate and basically simplify and automate. When we basically find the thing that's working, we do more of it. And then one really key thing that I wish someone told me when I started YouTube, and it works for anything using this new technology for is that you have what we call the valleys of death on YouTube. Okay, the first valley is getting started.
almost nobody gets started. The second one is getting over your first 20 videos. Less than 1% of all creators make it past this valley. Once you've done that, you're going to have your first little bit of success. If you're consistent, then you're going to hit a plateau, completely normal.
So, you're going to find these different valleys. The creators that are consistent and make this technology works are the ones that stick with it for a long period of time. But it does bring a really interesting question and a second problem that we need to address. And I said, the video editing is one thing, but this is just a fraction of what is possible using this technology. So, the next thing that we need to do is learn how to leverage it across our business and our personal life so we can unlock new capabilities, which we're going to do in this video right